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NAACP plans to allocate $20 million toward mobilizing Black voters this autumn.


The NAACP plans to invest $20 million in mobilizing Black American voters in 12 states ahead of the presidential election. The campaign will include funding for local NAACP chapters, polling and research, and texting outreach. The organization will focus its efforts on key battleground states such as Arizona, North Carolina, Michigan, Nevada, Pennsylvania, Wisconsin, and Georgia, with a focus on radio ads and mailings in Black communities. The goal is to educate and mobilize Black voters, encourage early voting, and address any instances of voter suppression or intimidation. The NAACP aims to engage over 14.5 million Black voters and emphasize the importance of voting to combat threats to democracy. In the race between Vice President Kamala Harris and former President Donald Trump, Black voters are expected to be crucial, with polling showing strong support for Harris over Trump. The NAACP believes that Black voter turnout and support will be essential in determining the outcome of the election, and is committed to ensuring that Black voices are heard at the ballot box.

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