After being vilified in recent years, the skinny jean may soon be making a comeback according to recent fashion trends. Skinny styles have been seen on fashion runways, influencer videos, and Google search trends, indicating a renewed interest in the divisive garment. Interest in skinny jeans spiked after TikTok star Alix Earle debuted a partnership with denim brand Frame and searches for skinny jeans were up 50% year over year. Major retailers like Reformation and American Eagle have seen an increase in interest in skinny jeans as well.
The resurgence of skinny jeans was first seen on runways with designers like Prada and Isabel Morant featuring slim silhouette pants in plaid and tailored fabrics. Levi Strauss CEO Michelle Gass expects skinny jeans to officially come back in the future but in a different form than before, with a looser fit. Skinny styles could start appearing in stores more widely by summer or fall, triggering a surge in demand for new clothes.
While some may have just stocked up on baggy and loose fits, there is room for both skinny and loose styles in the fashion world. Many shoppers never stopped wearing skinny jeans, and fashion trends can be resurrected quickly in the age of social media. Overall, the denim closet should have all varieties of denim, giving consumers the freedom to choose what fits their mood and style.
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