The snow sports industry in Montana continues to flourish, with a recent report showing a 15% growth in 2023, adding over $83 million to the state’s economy. Outdoor recreation has become a significant pillar of Montana’s economy, contributing 4.6% to the state’s GDP. Skiing and snowboarding, in particular, have seen a significant increase in economic value, with winter recreation adding 161% to the state economy since 2012.
The report from the U.S. Bureau of Economic Analysis highlights the various outdoor recreational activities that contribute to Montana’s economy, including boating, fishing, RVing, hunting, and biking. These activities have seen growth in recent years, reflecting a larger trend of increased outdoor recreation participation by Americans.
The outdoor recreation industry in the U.S. as a whole grew by 3.6% in 2023, outpacing overall GDP growth. This sector contributes significantly to the nation’s economy, with five million jobs and 3.1% of all U.S. employees being part of the outdoor recreation sector. The report underscores the importance of outdoor recreation not only for individual enjoyment but also for its broader economic impact.
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